Introduction to the emblem and mascot of the 2018 Pyeongchang Winter Olympic Games in Korea
in history, the tiger symbolizes the geographical shape of the Korean Peninsula, and the white tiger is regarded as a sacred Guardian animal. The color of the white tiger also echoes with the sports of the Winter Olympics. "Soohorang" is a combination of Korean words, "SOOHO" means "Guardian" in Korean words, that is, the protection of athletes, spectators and volunteers, and "Lang" means "ho-lang-i" "Ho-lang-i" means tiger in Korean vocabulary. It is also the last word of the traditional folk song "jeongseon Arirang" in JiangYuanDao, the host city of the Pingchang Winter Olympic Games.
Asian black bear is a representative animal of JiangYuanDao, representing courage and persistence. "Banda" comes from "bandal", "Bandal" means half a month, which means the crescent shaped white spot on the black bear's chest, and "Bi" means celebrating the Olympic Games. The two constitute the black bear's name "bandabi".
white tiger and Asian black bear convey passion, joy, enthusiasm, love and other emotions, and also represent the unique modern cultural trend of South Korea.
in Korea, "soohorang" and "bandabi" It has also been integrated into the daily life of Koreans. People can release "soohorang" and "bandabi" emoticons through software, thus gaining greater attention.
Korean "Pingchang" The emblem of the Pingchang Winter Olympic Games is visualized. The colors of the emblem include green, red, yellow, white and black. It also represents the traditional color of South Korea - five colors. In addition, the emblem also includes the meaning of Pingchang snowflakes and ice cream, contestants and people from all over the world gathering together to celebrate the grand ceremony.